PGDBA CRM

  1. Home
  2. PGDBA CRM

PGDBA CRM


Overview

Customer Relationship Management is the latest field in the business scenario as satisfied customer is the key to success for every business organization. Also the need of hour is to have a continuous touch with final customer as along with customer as a revenue generator, he is the best sources for understanding & predicting future demands and expectations of market. Areas covered under this course are role of IT in CRM, SCRM and SSCRM.

We as www.knsolutionz.com help students pursuing there SCDL PGDBA with specialization in CRM by offering services like SCDL Solved Assignments CRM, SCDL Solved Exam Papers CRM and SCDL Project Report CRM, SCDL Assignments Help CRM, SCDL Exams Help CRM.


Total Credit Points : 80

SEMESTER I :
Course Title
Principles and Practices of Management
Organizational Behaviour
Management Accounting
Managerial Economics
Business Communication
SEMESTER II :
Course Title
Production or Operations Management
Financial Management
Human Resource Management
Marketing Management
Management Information Systems
SEMESTER III :
Course Title
Customer Relationship Management
Consumer Behaviour
Strategic Management
Electives (any one)
B2B Markets and CRM
Business Communication
Consumer Protection Act, 1986
SEMESTER IV :
Course Title
Advanced CRM
Research Methodology and Statistical Quantitative Methods and Project
Electives (any one)
Technology in CRM
CRM in Service Industry
Marketing Research

Quick Contact

Our Services